Mbelha

“The woman occupies in her man’s heart, the place she occupies in bed” - Far from being a simple Moorish proverb, this image illustrates the value that the patriarchal Mauritanian society places on its women. In order to be beautiful, desirable, to fit the mould and find a husband, the Moorish women must be round. To respond to this canon of beauty, which varies from obesity to overweight depending on the period, there are two techniques. The first, centuries-old and traditional: the forced feeding of young girls to marry (mbelha in hassanya) based on milk, porridge and millet powder in large quantities ingested under physical duress. The second: modern force-feeding as an «individual choice» using food, natural products for rapid growth, but also medicines used for their side effects or pills for livestock. In order to obtain the desired shapes and achieve the ideal of beauty conveyed by Mauritanian society, some women are willing to take inconsiderate risks for their health.

The Mbelha project (2020) is at the crossroads of the documentary and artistic fields. It aims to represent the different realities experienced by the Moorish women by staging the techniques of force-feeding. All the participants were between 20 and 30 years old. This generational choice was motivated by the hindsight that new generations can have, both carried by the stories of their elders; stuck in the norms of beauty that endure; motivated by the hope of a change induced by the opening to other societies and finally aware of the dangers of the practice of force-feeding on their health. The scenes are the result of these intimate interviews that have been transcribed.

This project is not intended to denounce a cultural practice from a Western point of view but to give voice to the Mauritanian women concerned by making them get involved. It is essential to see a parallel with the representation of women’s bodies conveyed in Europe and its consequences - To each given society corresponds an ideal of beauty to which women submit themselves. The project therefore questions, more globally, the influence and impact of beauty standards on women, their bodies and their image.

Mbelha has been shortlisted at the 8th session of the French Mentor Price (Freelens) in 2020, organized in Tangier, Morocco. It has also been selected and exhibited during the "Rencontres Photographiques du 10ème" (Fetart) in Paris, France and has been awarded as the "Maghreb Photographer of the Year" (2021).

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